Most restaurants treat music like wallpaper, something you notice only when it’s bad. We wanted the opposite. We wanted music that actually adds to the experience, the same way heat, speed and fresh ingredients do.
Enter Kollekt.fm, and with them: DJ Tim Garcia, a London-based curator with a global ear and a talent for finding music with movement. Every month, he handpicks fifty new tracks for us. Music that fits the rhythm of chopping, grilling, rolling, chilling, shouting, laughing, rushing.
Have a listen, here is our playlist: https://open.spotify.com/user/316dtqy5i3ftgnzu5s6o262kng3u
Something you can take with you
This isn’t just for inside the shops.
Music travels, on your commute, in your kitchen, during work, when you’re zoning out or gearing up. So we’re making the Salsa Shop vibe portable. You’ll spot the scannable code on our take-out bags. Soon, it’ll be popping up in more places, so the vibe follows you everywhere. If you want the same feeling you get eating a burrito at our counter, you can now take it with you.
And here’s the point:
We don’t want to be a place you visit and forget. We want to be part of the rhythm of your day.
Good food does that. Good music amplifies it.
If this soundtrack makes your day even 1% better, then it’s already doing its job.
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